Skip to main content

Why Is The Project Page Copy Longer Than The Social Post Caption?

Updated this week

Short Answer


Social captions stay short; Project pages on your website expand that same update into ~100–200 words of clear, local, keyword-rich content to help SEO.


Overview


When you reply to Rebolt’s prompt with a photo + brief description, we publish a concise caption to your connected social channels. For your website, we turn that update into a fuller Project page, adding helpful details (service, location, materials, outcomes) so the page can rank for “service + city” searches and convert visitors.


How It Works


  • You approve the social caption. That exact copy goes to your social accounts.

  • We expand for the website. Using your description, we write ~100–200 words for the Project page: context, process, results, and local signals (area/neighborhood when available).

  • Why longer on the site? Search engines need substance. Richer on-site text + photos builds relevance and trust.


What You Can Do


  • When you text back your update, add a line or two with specifics you want on the page (materials used, neighborhood/landmark, special challenges, before/after).

  • If something must be included verbatim, say “Please include: …” in your reply.


FAQ


  • Will the Project page copy match the social caption exactly?
    Not word-for-word. Social stays punchy; the website version adds detail for SEO and context.

  • Can I edit the Project page after it’s live?
    Yes: Send us edits, or adjust it in Website → Blog/Projects (if you manage content directly).

  • Do longer pages always rank better?
    Length alone doesn’t rank; useful, localized details do. Our 100–200-word target balances clarity and performance.


Related Help Articles

Did this answer your question?