💻 Platform Availability: Desktop only — not currently available on mobile
Article Content:
Overview
Profile Overview Cards
Customer Interaction Chart
Search Breakdown
Platform Breakdown
Put Insights to Work
Pro Tips
Overview
A performance dashboard for your Google Business Profile. Track interactions, calls, clicks, ratings, reviews, and the terms customers use to find you.
Choose a date range (e.g., Last month) to view your Profile Overview and detailed charts. Use these insights to see what's improving and where to focus next.
Profile Overview Cards
Profile Score: Overall health of your listing.
Profile Interactions: Total customer actions on your GBP.
Website Clicks: Visits to your site from GBP.
Calls: Phone calls generated by your listing.
Overall Rating: Your current star rating.
Reviews Received: New reviews in the period.
Bookings: Appointments initiated from GBP (if enabled).
Each card includes month-over-month deltas so you can spot trends quickly.
Customer Interaction Chart
A line graph breaks down Desktop vs. Mobile activity over time. Use peaks to identify what content or updates may have driven engagement (new photos, posts, categories, or service areas).
Search Breakdown
See the search queries that surfaced your profile (e.g., "garage door repair near me"). Use this to:
Confirm you're showing for your core services and cities.
Identify new content opportunities for your website and GBP posts.
Platform Breakdown
Understand where customers discover you:
Google Search (Desktop/Mobile)
Google Maps (Desktop/Mobile)
If Maps traffic is strong, consider expanding Service Areas in the Optimizer; if Search leads, strengthen on-site Service pages.
Put Insights to Work
Rising Calls but flat Website Clicks? Ensure your Lead Capture form is prominent and your booking CTA is easy to find.
Strong search queries for a specific service? Add fresh Projects and a targeted Blog post; feature related testimonials on that service page.
Low photo views? Upload new project photos and cross-post via Social Media → Posts with Google selected — posts go to GBP automatically.
Flat Reviews Received? Increase outreach cadence after completed jobs — 4 new reviews/month is the target for sustained ranking momentum.
Pro Tips
Change one thing at a time and watch the next week's data to isolate impact.
Post regularly to GBP via Social Media → Posts — cadence signals freshness and improves visibility.
Respond to every review to lift engagement and conversion rates.
Mirror wins on your site: If a search query performs well in GBP, reflect it in your Rebolt Service and Area pages.