Article Content:
Overview
Turn insights into action: Get a Profile Score with clear fixes, then track calls, clicks, and reviews to lift your local visibility, all inside GBP Optimizer.
After you connect your GBP, the Optimizer shows a Profile Score and a prioritized list of Things to improve. As you complete items, the score updates in real time so you can see progress instantly.
What the Optimizer Checks
Common recommendations you may see:
Business Description: Include at least one service and one service area; keep it within 250–750 characters for clarity.
Categories: Choose a precise primary category and add 2+ additional categories that reflect your offerings.
Service Areas: Add 5+ service areas you actively cover.
Photos: Upload 5+ recent photos. It works best with authentic job photos.
Reviews: Reply to customer reviews to boost engagement and trust.
Click Start Optimizing Now to begin; each task links to the field you need to update.
Step‑by‑Step
Connect Business Profile (if you haven’t yet) from the main GBP Optimizer page.
Open Optimizer to view your Profile Score.
Work through Things to improve in order, save changes as you go.
Refresh the Optimizer to see your updated score and remaining tasks.
Why it Matters (Local SEO)
A complete, active GBP improves how you appear on Google Search and Maps. Clear services, accurate areas, fresh photos, and engaged reviews increase customer actions like calls, website clicks, and messages.
Pro Tips
Match your website: Align services and cities with your Rebolt Service and Area pages for consistency.
Use real project photos: Add before/after and wide shots—authentic images outperform stock.
Keep replying: Respond to every review; it’s a trust and engagement signal.
Update monthly: Revisit categories, photos, and areas each month or after seasonal shifts.
Cross‑publish: Use Social Media → Posts to push updates to GBP and your site for ongoing freshness.